KeepaBeat® Terms and Conditions of Service
Effective Date: 2026
These Terms and Conditions apply to all KeepaBeat® Franchisees operating under licence from KeepaBeat Global Limited.
1. About These Terms
1.1 What These Terms Cover
These Terms and Conditions govern the supply of all KeepaBeat® classes, courses, training sessions and related services (“Services”) provided to consumers and business customers.
1.2 Who We Are
KeepaBeat® is operated under a franchise network by KeepaBeat Global Limited, company number 10118956.
Services are delivered by independently owned and operated franchise businesses trading under licence from KeepaBeat Global Limited (“Franchisees”).
1.3 Contact Details
You may contact your local KeepaBeat® Franchisee or Instructor using the contact details listed at:
https://www.wowworldgroup.com/find-a-class
1.4 Definitions
In these Terms:
“KeepaBeat®”, “we”, “us” or “our” means KeepaBeat Global Limited and/or the relevant Franchisee providing the Services.
“Franchisee” means an independently owned business licensed to operate under the KeepaBeat® brand.
“Instructor” means the Franchisee or an authorised member of staff delivering the Services.
“You” or “your” means the person booking or purchasing the Services.
“Participant” means any adult, child, learner, parent, carer, employee or other individual attending or participating in the Services.
“Learner” may be used interchangeably with Participant where appropriate for training or qualification-based courses.
“Open Classes” means classes available for booking by members of the public or businesses.
“Inhouse Classes” means training delivered at a client’s premises.
“Blended Courses” means training delivered through a combination of online learning and face-to-face instruction.
“Writing” or “written” includes email communications.
2. Formation of Contract
2.1 Franchise Structure
Your contract for Services is with the relevant Franchisee responsible for delivering the Services in your area.
2.2 How a Contract Is Formed
A legally binding contract is formed when:
2.3 If We Cannot Accept Your Booking
If we are unable to accept your booking, we will notify you as soon as reasonably possible and will not charge you for Services not provided.
2.4 Refusal of Future Bookings
We reserve the right to refuse future bookings where:
repeated cancellations occur without reasonable notice;
payment obligations are not met; or
there has been a serious or repeated breach of these Terms.
Any such decision will be made reasonably and in accordance with applicable consumer law.
2.5 Intellectual Property
All intellectual property rights relating to our Services, materials, resources, presentations, manuals, videos and course content remain the property of KeepaBeat Global Limited or its licensors.
You must not:
reproduce;
distribute;
copy;
record;
commercially exploit; or
share
our materials without prior written permission.
2.6 Photography and Recording
To protect privacy and ensure Services run safely and smoothly, smart glasses and other wearable recording devices must not be used during any KeepaBeat® session unless expressly authorised by the Instructor.
Parents, carers and Participants may take reasonable photographs or short video clips for personal or internal business use where appropriate, but only at the discretion of the Instructor.
We may pause, restrict or prohibit photography or recording where it:
disrupts the session;
affects the privacy or comfort of others;
records substantial sections of training content;
creates safeguarding, confidentiality or data protection concerns; or
interferes with the safe or effective delivery of the Services.
All Participants are expected to help maintain a safe, respectful and enjoyable environment for everyone attending our Services.
3. Our Services
3.1 Service Descriptions
Descriptions of Services on our website and promotional materials are intended as general guides only.
Services may vary slightly between Franchisees while maintaining the overall KeepaBeat® standards.
3.2 Fitness to Participate
You confirm that all Participants are physically and medically able to participate safely in the Services.
You must inform us before the Class of any:
medical condition;
injury;
disability;
allergy; or
other circumstance
which may affect participation or require reasonable adjustments.
Nothing in these Terms excludes our legal responsibility to provide Services with reasonable care and skill.
3.3 Compliance with Instructions
Participants must follow all reasonable instructions provided by Instructors, including health and safety guidance.
We are not responsible for injury or loss caused by failure to follow reasonable instructions.
3.4 Illness and Communicable Diseases
Participants must not attend Classes if they:
have symptoms of a contagious illness;
have experienced vomiting or diarrhoea within the previous 48 hours;
have a fever, persistent cough or significant respiratory symptoms; or
are otherwise medically unfit to attend.
For health and safety reasons, Participants who are unwell may be refused entry to a Class.
Any transfer, rescheduling or refund request relating to illness will be dealt with strictly in accordance with Section 5 of these Terms and Conditions.
3.5 Policies and Procedures
You and all Participants must comply with any policies or procedures communicated by us relating to:
4. Delivery of Services
4.1 Service Changes
Class schedules, venues, course content and delivery methods may occasionally need to change.
We will use reasonable efforts to notify you of material changes as soon as possible.
4.2 Booking by Businesses or Third Parties
Bookings may be made by:
The person making the booking remains responsible for ensuring these Terms are complied with.
4.3 Inhouse Training Requirements
Clients booking Inhouse Classes must provide a suitable training environment compliant with health and safety requirements.
The venue must include:
sufficient tables and chairs;
adequate floor space for practical activities;
appropriate lighting and ventilation; and
a clean and safe environment.
4.4 Blended Courses
Access to online learning materials will normally be provided approximately 14 days before the face-to-face training session.
4.5 Children and Minimum Age Requirements
Children may attend designated KeepaBeat® family, baby, child or community sessions where expressly stated within the course or class description.
However, children are not permitted to attend workplace, corporate, regulated qualification or adult training courses unless expressly agreed by us in writing beforehand.
4.6 Delays Outside Our Control
We are not responsible for delays caused by events beyond our reasonable control, including:
Where possible, alternative dates or arrangements will be offered.
4.7 Missed Classes
If a Participant fails to attend a booked Class, no refund, transfer or credit will be provided except where required by law or expressly stated within these Terms and Conditions.
4.8 Information You Must Provide
You must provide accurate information reasonably required for us to deliver the Services.
We are not responsible for delays or issues caused by incomplete or inaccurate information supplied by you.
4.9 Suspension of Services
We may suspend Services where necessary for:
Where suspension is significant, we will seek to provide suitable alternative arrangements or refunds where appropriate.
4.10 Withdrawal of Services
If Services are permanently withdrawn in your area, we will:
provide reasonable notice;
offer alternative arrangements where available; or
refund any advance payments for Services not provided.
5. Transfers, Rescheduling and Cancellations
5.1 Transfer Requests
Subject to availability and reasonable notice, bookings may be transferred to another Participant or alternative course date.
5.2 Transfer Charges – Open Classes
The following administration charges apply to transfers for Open Classes:
More than 4 weeks before the course: no charge
2–4 weeks before the course: 25% of the total booking fee will be charged
1–2 weeks before the course: 50% of the total booking fee will be charged
Less than 1 week before the course: 75% of the total booking fee will be charged
5.3 Inhouse Class Transfers and Rescheduling
Because Inhouse Classes involve instructor allocation, reserved dates, travel, preparation time and operational costs, the following transfer and rescheduling charges apply to Inhouse Classes unless otherwise agreed in writing:
More than 4 weeks before the booked date: no charge
2–4 weeks before the booked date: 25% of the total booking fee will be charged
1–2 weeks before the booked date: 50% of the total booking fee will be charged
Less than 1 week before the booked date: 75% of the total booking fee will be charged
Transfer or rescheduling requests must be made in writing and are not confirmed until accepted by us.
5.4 Transfer Procedure
Transfer requests must be made in writing.
Transfers are not confirmed until accepted by us.
5.5 Cancellation Charges – Open Classes
The following cancellation charges apply unless otherwise agreed:
More than 4 weeks before the course: full refund
2–4 weeks before the course: 50% of the total booking fee will be refunded
1–2 weeks before the course: 25% of the total booking fee will be refunded
Less than 1 week before the course: no refund
5.6 Inhouse Class Cancellations
Because Inhouse Classes involve instructor allocation, reserved dates, travel, preparation time and operational costs, the following cancellation charges apply to Inhouse Classes:
More than 4 weeks before the booked date: full refund
2–4 weeks before the booked date: 50% of the total booking fee will be refunded
1–2 weeks before the booked date: 25% of the total booking fee will be refunded
Less than 1 week before the booked date: no refund
5.7 Resale of Cancelled Places
Where we are able to resell a cancelled place, we may offer a greater refund at our reasonable discretion.
5.8 Statutory Rights
Nothing in this section affects your statutory consumer rights.
6. Your Rights to End the Contract
6.1 Cancellation Without Cause
You may cancel your booking at any time by notifying us in writing.
Refunds will be dealt with in accordance with Section 5.
6.2 Cancellation for Valid Legal Reasons
You may cancel the Contract and receive a refund for Services not provided where:
we make significant changes you do not accept;
we withdraw Services without suitable alternatives;
there is a material pricing error;
Services are suspended for an unreasonable period; or
we materially breach these Terms.
6.3 Consumer Cooling-Off Rights
Where consumer cancellation rights apply under the Consumer Contracts Regulations 2013, you may cancel within 14 days of entering into the Contract.
If you request Services to begin during this cancellation period, we may deduct a reasonable amount for Services already provided.
7. Our Rights to End the Contract
7.1 Termination for Breach
We may terminate the Contract if:
payment remains overdue after reminder;
abusive or unsafe behaviour occurs;
health and safety requirements are breached; or
there is a serious or repeated breach of these Terms.
7.2 Administration Costs
Where termination results from your breach of the Contract, we may deduct reasonable administration and unrecoverable costs.
8. Changes to Services or Terms
8.1 Minor Changes
We may make reasonable minor changes to improve Services, address operational requirements or maintain legal compliance.
8.2 Significant Changes
Where significant changes are made to these Terms or the Services, we will provide reasonable notice.
If you do not accept the changes, you may cancel the affected Services and receive a refund for Services not yet provided.
9. Pricing and Payment
9.1 Pricing
Prices are displayed on the relevant Franchisee’s booking page or otherwise confirmed in writing.
All prices include VAT where applicable.
9.2 Payment Terms
Payment must be made in full before Services are provided unless alternative arrangements are agreed in writing.
9.3 Accepted Payment Methods
Available payment methods will be communicated at the time of booking.
9.4 Credit Facilities
Any credit arrangements offered are entirely at the discretion of the relevant Franchisee.
10. Liability
10.1 Our Responsibility
We are responsible for foreseeable loss or damage caused by:
10.2 Liability We Cannot Exclude
Nothing in these Terms limits or excludes liability for:
death or personal injury caused by negligence;
fraud or fraudulent misrepresentation; or
any rights which cannot legally be excluded under consumer law.
10.3 Personal Property
Participants remain responsible for their own personal belongings.
We are not responsible for loss of or damage to personal property unless caused by our negligence.
10.4 Business Losses
Where Services are supplied to consumers, we are not liable for:
11. Data Protection and Privacy
We will use personal information only in accordance with our Privacy Policy:
https://www.wowworldgroup.com/privacy-policy
12. General Terms
12.1 Transfer of Our Rights
We may transfer our rights and obligations under these Terms to another organisation.
If this happens, we will notify you and your statutory rights will not be affected.
12.2 Transfer of Your Rights
You may not transfer your rights or obligations under these Terms without our prior written consent.
12.3 Third Party Rights
Only the parties to the Contract have rights under it.
No third party may enforce any provision under the Contracts (Rights of Third Parties) Act 1999.
12.4 Severability
If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions will continue in full force.
12.5 Delayed Enforcement
Any delay by us in enforcing these Terms does not prevent us from enforcing them later.
12.6 Governing Law
These Terms are governed by English law.
Consumers may bring proceedings in:
where applicable under consumer law.